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| Features | Silver | Gold | Platinum | Enterprise |
|---|---|---|---|---|
| Source | ||||
| Youtube | ||||
| LinkedIn (Only for client’s brand – Doesn’t include competition) |
||||
| Tiktok | ||||
| News | ||||
| Social News |
| Executive Summary | ||||
| Top line insights on brand’s performance |
| Brand Dashboard | ||||
| Total Engagement + Breakdown by Type | ||||
| Reach | ||||
| Total Reaction + Breakdown | ||||
| Virality Index | ||||
| Sentiment Breakdown | ||||
| NSS (Net Sentiment Score) | ||||
| Drivers of Sentiment |
| Competitive Dashboard | ||||
| Comparing brand’s performance against competitors |
| Posts Dashboard | ||||
| Quantitative and qualitative analysis of single posts |
| Campaigns Dashboard | ||||
| Comparing campaigns performance against others |
| Intent Dashboard | ||||
| Trending intentions over time | ||||
| Correlation between intent, drivers, and sentiment |
| Operational Dashboard | ||||
| Legnth of conversation threads | ||||
| Community management quality | ||||
| Average response time | ||||
| Average handling time |
| Queries Dashboard | ||||
| Social media listening based on keyword search | Add-on | Add-on | Add-on | Add-on |
| Alerts | ||||
| Brand Conversations | ||||
| Text Summary | ||||
| Customized reports | Standard | Standard | Standard | Standard |
| Social Accounts | 1 Brand + 5 Competitors | 1 Brand + 10 Competitors | 1 Brand + 15 Competitors | Customized |
| Comments/month | 20,000/month | 30,000/month | 40,000/month | Customized |
| Activities | Unlimited (Retweets, Shares, Reactions & Video Views) |
Unlimited (Retweets, Shares, Reactions & Video Views) |
Unlimited (Retweets, Shares, Reactions & Video Views) |
Unlimited (Retweets, Shares, Reactions & Video Views) |
| Users | 2 | 5 | Unlimited | Unlimited |
| Historical data | On-Asset: 3 months |
On-Asset: 6 months |
On-Asset: 12 months |
On-Asset: 24 months |
| Client Servicing | ||||
| Training and Onboarding | ||||
